How Mary Potter Hospice Boosts Fundraising Efforts with EFTPOS
Industry
Nonprofit/Charity
Challenge
Mary Potter Hospice faces a significant gap between the cost of running the hospice and the income received from government funding. To bridge this gap, the hospice engages in various fundraising activities, including the popular Strawberry Festivals. However, the shift in consumer behavior towards electronic payments posed a challenge in maximising fundraising revenue.
Results
Partnering with Eftpos NZ has significantly improved the efficiency and revenue of fundraising events. The Strawberry Festivals have seen a remarkable increase in revenue through EFTPOS transactions, allowing the hospice to continue offering free palliative care to Wellingtonians.
Key Product
EFTPOS
EFTPOS has been an awesome supporter of Mary Potter Hospice and is a true partner when we run these large community events. The backup has been fantastic, the products they provide are great, and they’re really lovely to deal with.
Ross McLeod
Director - Fundraising, Marketing & Communications
Mary Potter Hospice
Mary Potter Hospice is dedicated to providing compassionate and quality palliative care services to the Wellington community, free of charge. The hospice relies on various fundraising activities to bridge the gap between government funding and operational costs.The Challenge
Mary Potter Hospice is dedicated to providing compassionate and quality palliative care services to the Wellington community, free of charge. However, they face a significant financial gap between the costs of running the hospice and the income received from government funding. To bridge this gap, the hospice relies heavily on various fundraising activities, including the beloved Strawberry Festivals. With a noticeable shift in consumer behavior towards electronic payments, the hospice found it challenging to maximise fundraising revenue using traditional cash-based transactions.
The Solution
To address this challenge, Mary Potter Hospice partnered with Eftpos NZ. The decision to expand their payment options to include EFTPOS was driven by the need for efficient and secure transactions that could cater to the growing preference for electronic payments. A representative from Mary Potter Hospice shared, 'EFTPOS has been an awesome supporter of Mary Potter Hospice and is a true partner when we run these large community events. The backup has been fantastic, the products they provide are great, and they’re really lovely to deal with.' Implementing EFTPOS solutions enabled the hospice to streamline payment processes at their fundraising events, thus boosting revenue and improving overall efficiency.
The Results
The partnership with EFTPOS has yielded significant positive results for Mary Potter Hospice. Recently festival saw a 60% increase in revenue through EFTPOS transactions and an overall revenue increase of 22%. Additionally, over 8,000 servings of strawberries and ice cream were sold, demonstrating the event's success. The enhanced fundraising capabilities have enabled the hospice to continue offering free palliative care to more Wellingtonians, ensuring that they can bridge the gap between operational costs and government funding.
Eftpos NZ is proud to be a sponsor of the Mary Potter Hospice. Your donation will help to keep their services free for people with life-limiting illnesses and their families or whānau across Wellington. Mary Potter Hospice supports patients and their families so they can make the most of the time they have left together. Please give generously, donate online here.